brwd / KINN UNVEILS NEW HOJICHA OFFERINGS AND LIMITED-TIME NATIONAL DAY “SHRIMPLY IRRESISTIBLE” MENU

Shrimply the best way to celebrate SG60

SINGAPORE, 30 July 2025brwd / KINN (pronounced ‘brewed by KINN’), the in-house café of KINN Habitat and KINN Studios, is excited to announce a special limited-time menu in celebration of Singapore’s 60th National Day.

Following the viral success of its secret matcha menu—later unveiled to the public as the ‘Matcha May- hem’ series—brwd / KINN was inspired to craft something just as distinctive again.

Recognising the rising demand for high-quality hojicha as a roasted counterpart to matcha, the café set out to create a new menu that would mirror the same level of craft, intrigue, and refinement. After an extensive R&D journey, the café is now proud to announce the permanent addition of two signature hojicha drinks to its classic menu, accompanied by three exclusive, limited-time creations to mark their debut.

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The Hojicha Harvest Commences: Classic Flavours Meet Special Edition Sips

From 1st of August, brwd / KINN unveils the next chapter of its tea journey with the permanent addition of two new hojicha beverages: the Hojicha Latte and Dirty Hojicha.

In addition, a trio of exclusive, limited-time creations will be available throughout the launch period:

From left to right: Hojicha Coconut, Savoury Shrimp Croissant, Hojicha Harmony
  • Hojicha Coconut ($7.00) – Earthy hojicha meets refreshing coconut water for a light, toasty pick-me-up.

  • Hojicha Harmony ($7.00) – Balance the mind and body with a calming mix of hojicha, milk, red dates, and longan.

  • Hojicha Milo ($7.50) – Hojicha blended with creamy, rich Milo—comforting, chocolatey, and nostalgic.

    .
A From left to right, Savoury Shrimp Croissant, Hojicha Milo

From Our Home, To Your Hearts: Sharing The Flavours of Singapore

In a patriotic nod to Singapore’s heritage, brwd / KINN proudly introduces the ‘Shrimply Irresistible National Day Set’:

    • Hojicha Milo ($7.50) – A truly nostalgic treat that evokes fond childhood memories for most Singaporeans, reminiscent of the iconic Milo trucks that used to visit schools.

 

    • Savoury Shrimp Croissant ($7.00) – A flaky croissant filled with house-made “hae bee hiam” (shrimp paste) and mayo, offering a savoury, spicy, and satisfying bite. This beloved condiment holds a special place in Singaporean cuisine, often enjoyed in various local dishes and as a festive highlight, particularly during Chinese New Year.

 

In celebration of Singapore’s 60th birthday, all customers can enjoy one Hojicha Milo and one Savoury Shrimp Croissant for $14.50, and get the second set for 60% off.

All limited-time hojicha items and the National Day Set will be available at both brwd / KINN outlets at KINN Habitat (Hongkong St) and KINN Studios (Keong Saik Rd) from 1 August until 30 September 2025.

DOWNLOAD HI-RES IMAGES OF HOJICHA HARVEST

Classic Menu
Category Item Price (SGD)

Coffee Based

black / cold brew*
5.00
white
6.00
mocha
6.50
sunkissed brew [SIGNATURE]
A fusion of fresh orange juice combined with a shot espresso garnished with an orange wedge
6.50
filter
7.00
dirty matcha
7.00
Non-Coffee Based
tea
5.00
chocolate*
6.00
freshly squeezed orange
6.00
matcha / hojicha latte
6.50
matcha strawberry
8.00
Pastries
Plain Croissant
4.50
kaya butter croissant [CROWD FAVOURITE]
5.50
butter sugar croissant
5.50
Add-ons
extra shot
0.50
**cold brew is only available at the brwd / KINN (Hongkong st) outlet.
oat milk option available at no extra cost, no service charge / prices include prevailing GST.
brwd / KINN (Hongkong St)
Located in KINN Habitat
5 Hongkong St, Singapore 059648
Open Daily | 8.30am – 5pm
(last order at 4.45pm)
brwd / KINN (Keong Saik Rd)
Located in KINN Studios
69 Keong Saik Rd, Singapore 089165
Open Daily | 8.30am – 5pm
(last order at 4.45pm)

About KINN Habitat

KINN Habitat, KINN’s flagship hotel, offers a unique blend of capsule accommodations and private rooms. Featuring one of the largest communal spaces in any capsule hotel and a curated guest event calendar, it reflects KINN’s commitment to holistic well-being, creating the ultimate urban sanctuary for physical, mental, and social wellness.

For more information, please visit https://staywithkinn.com/kinn-habitat/

About KINN Studios

Unparalleled tranquillity and serenity await travellers at KINN Studios. Tucked away at the intersection of tradition and modernity on Keong Saik Road, KINN Studios is a four-storey boutique hotel, offering an exclusive sanctuary for those seeking a space to reflect and rejuvenate.

For more information, please visit https://staywithkinn.com/kinn-studios/ 

About brwd / KINN

brwd / KINN is dedicated to delivering a coffee experience that spotlights an unwavering focus on quality. With in-house roasted beans and thoughtfully curated beverages, each drink is crafted to perfection, offering a memorable experience for both coffee connoisseurs and casual drinkers alike.

By sourcing the finest beans and upholding a commitment to craftsmanship, brwd / KINN serves fresh, flavourful cups that pay homage to traditional coffee-making while catering to a wide range of palates.

For Hi-Res brwd / KINN photos, visit this link

For more information, please visit https://staywithkinn.com/brwd-kinn/

For media inquiries, please contact:

Samantha Loh

Marketing Manager

samantha.loh@staywithkinn.com

Wendy Goh

Senior Marketing Executive

wendy.goh@staywithkinn.com

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